Not a great look for Microsoft
“This is really a disaster situation for us given all we’ve invested in content across studios at our GP [Game Pass] content fund,” … “We set a very high bar in 2021 on quality and pacing of content which was awesome to see,” he continued. “But to come off of that year with no big exclusives launching in 2022 is a portfolio planning miss that we can’t afford. If we need to delay launches (understanding there is a financial impact of that) to create more regular beats for us we need to do that. We have to all understand that the situation we are in now is a failure of our planning and production execution.”
My corporate speak is a little rusty, but if I understand the gravity of this statement correctly, is Spencer implying that GamePass is a house of cards that is only supported by the regular timing of new exclusive releases? It seems like that’s a very risky business model then, and the consequences of GamePass folding would be consumers lose access to a truly massive number of games. This statement would basically make me lose a ton of confidence in the service, and I’d be looking to take my library (and money) elsewhere.
The way I would perceive it is that mega-hjts in games are very profitable. A hit sells like 200k-300k at launch. But from time to time, a game hits the cultural zeitgeist and can 3x that. Those are you’re BOTWs and such.
Platforms bank on having those because they are the big bang for their buck. In Microsoft case, an exclusive like that would move a lot of gp subs. I think that is the idea behind making starfield elusive, and then getting rid of the reduced price trial.
So when people are busy playing BG3, and then ign gives starfield a 7, and people decide its not worth dropping everything to go and play, it can really mess up a company’s tire venue projections. Poor babies.
They are just proving they don’t understand what makes games sell at all then. Anybody who had experienced the early access (they had like 3 years to do so) knew this was a special game. Anybody who tried the DOS series also knew and are probably here because of those anyway. The success of this game was obvious way before it came out. This is just another proof that the people running the business have no idea of what they are doing. They just cannot judge of stuff before they have numbers and it’s why we should get rid of these leeches. So again, the only surprised people are the idiots that don’t understand shit about modern games.
They’re not thinking about these things as games, generally, but specifically how they’ll be perceived by the Xbox audience. It looks to me like they discounted BG3, at least in part, because it couldn’t split-screen on series S. They’re thinking about games you play on the couch, in a group, maybe during a party - not games you play solo for hours or days on end.
That may end up being a self-fulfilling prophecy. BG3 isn’t out on Xbox (officially) yet. We don’t know what their advertising will look like, and it well turn out that everyone who wants to play it will already have gone the PC route.
